Unique experiences with the El Primero A386 Revival for Only Watch

The buyer of this one-off timepiece will also be rewarded with an unprecedented array of watchmaking experiences offering an immersion into luxury according to Zenith. Like the watches in the 50th anniversary commemoration box, the Only Watch special edition comes with a lifetime warranty (including service) in honour of the current El Primero 50th anniversary celebration. It also includes an invitation for the purchaser to visit the Monde étoile de Zenith and the famous grenier of its Manufacture in Le Locle, the attic where Charles Vermot hid the famous tools for the El Primero movement that was to revolutionise Zenith’s future.

Lastly and most significantly of all, the owner will be a guest at the splendid closing event in Geneva that will conclude the El Primero 50th anniversary “Le Grenier Club” tour in due style. Hosted by Zenith in celebration of half a century of innovation and precision represented by the legendary El Primero high-frequency chronograph, the world tour consists of dinners characterised by an exclusive atmosphere and held in unexpected locations such as art galleries and exceptional private properties, in some of the world’s greatest cities including Milan, London, Hong Kong, Singapore – before the grand finale in Geneva.

In another nod to the significant number 50, each dinner hosts 50 special guests including retailers, friends of the brand, final customers, collectors, press, and influencers, who are treated to a number of surprises. In addition to attending this once in a lifetime event, the proud owner of the Only Watch El Primero A386 White Gold will be presented with a VIP package for two including hotel accommodation and a range of exclusive experiences to prolong the magic of this iconic celebration.